Guides
Practical, no-fluff explanations of the topics I work on: measurable marketing, websites, automation and compliance. Written for people who need to decide, not to collect trivia.
NIS2: does it apply to your company? A practical guide
Sectors, size thresholds, supply chain and obligations of the NIS2 directive (Italian Legislative Decree 138/2024) explained in practice: how to tell whether your company is in scope and what to do about it.
- NIS2
- Compliance
- Cybersecurity
What a well-made business website costs (and what you actually pay for)
Why quotes for the same website vary tenfold: the items that drive the price, the hidden recurring costs and the questions to ask before signing.
- Websites
- Quotes
- SMB
Telegram Ads in Italy: how it works and when it pays off
Official ads and channel sponsorships: the two ways to advertise on Telegram, how you pay, how you measure, and which businesses it actually makes sense for.
- Telegram
- Advertising
- Marketing
Let's talk about your project
Tell me what you need: I will reply within 1–2 business days with an honest assessment and, if it makes sense, a quote.